How to Launch Your Own Food Delivery from Scratch in Uzbekistan

The food delivery market in Uzbekistan is growing 35-40% annually. If you have a restaurant, cafe, or even a home kitchen — now is the best time to launch your own delivery. Here's a complete guide.

Step 1: Legal Registration

To launch delivery in Uzbekistan you need:

• Sole proprietorship or LLC — tax registration (2-5 business days)
• Health certificate — for all employees working with food
• Product certificate — if you produce semi-finished products
• Fiscal device — for accepting cashless payments

Existing restaurants don't need additional permits for delivery.

Step 2: Choose a Delivery Platform

The platform is the technological foundation of your delivery. It includes:

• Website for accepting orders
• Mobile app (iOS/Android)
• Telegram bot
• Order management panel
• Courier app with GPS
• CRM and analytics

The fastest way is to use a ready-made platform like Delever. Launch in 1-3 days instead of 3-6 months of development from scratch.

Step 3: Create the Catalog

Effective catalog rules:

• Photos — professional photos of every dish (average conversion increase +40%)
• Descriptions — ingredients, weight, calories
• Modifiers — add-ons, sizes, sauces
• Categories — logical structure for quick browsing
• Prices — separate delivery prices (usually 10-15% higher)

Step 4: Organize Courier Service

Courier organization options:

Own Couriers

• Full quality control
• Branded uniforms
• GPS tracking via app
• Cost: $160-320/month per courier
• Recommendation: start with 3-5 couriers

Outsourced Couriers

• No fixed costs
• Pay per delivery ($0.8-1.6)
• Less control
• Suitable for starting

Step 5: Set Up Delivery Zones and Conditions

• Define delivery zones on the map
• Set delivery cost for each zone
• Set minimum order amount
• Configure working hours and order acceptance
• Set maximum delivery time

Typical parameters for Tashkent: 7-10 km radius, delivery $0.8-1.2, minimum order $4.

Step 6: Connect Payment Systems

Essential for Uzbekistan:

• Payme — most popular system (60% of online payments)
• Click — second most popular (25%)
• Uzum — fast-growing (10%)
• Cash — 30-40% of orders are still paid in cash

Step 7: Marketing and First Orders

Launch strategy:

• Week 1: Test orders from friends — verify all processes
• Week 2: Launch on Instagram — post + stories + targeted ads
• Week 3: Connect to local Telegram channels
• Week 4: Launch "First order — free delivery" promotion

First month marketing budget: $160-400.

Conclusion

Launching your own delivery in Uzbekistan is achievable in 1-2 weeks using a ready-made platform. The key is not to delay and start with a minimum viable product, improving it based on customer feedback.